Science, Digital, & Technology

Science, Digital, & Technology

Digital Marketing Strategies: Low-cost Alternatives to Advertise Your Business

In every business, there’s competition. Whether you have a small or medium establishment, a startup, or one that’s been passed down through generations, you’ll find yourself constantly trying to stay above the competitive strategies to capture your markets attention. One way to do this is to step up your advertising game. Unfortunately, advertising can be …

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digital marketing on laptop screen

Understand the Stages of the Marketing Funnel

Online marketing is effective when you customize it according to where a potential customer is along the sales funnel. This is when understanding the different stages of the funnel is vital to your campaigns’ success. Experts from Miami on online marketing cite the following stages of the sales funnel that enable you to improve your strategies. Brand …

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Marketing funnel concept

Video Production: The Future of Content Marketing

Content marketing has emerged as the best form of marketing, which is why 91% of B2B and 86% of B2C marketers use it. However, video is emerging as the preferred method of content marketing over blogs and social media posts. Thanks to YouTube, the video has revolutionized content marketing by stretching the possibilities and boundaries of …

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editing video on laptop

Quality Content: Steps to Producing One

In the age of online information and marketing, having quality information can be tricky. But, the heart and soul of every online marketing strategy is quality content. As a business, providing quality content can be challenging because it is not a niche you work at. Luckily, there are professional SEO firms in Kansas City who can help you get the job …

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making quality content
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